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Over 50% of all girls say they wish they were someone else. Almost half a million girls have posted YouTube videos of them asking “Am I pretty or am I ugly?” It’s time for us to change this.


Girl doing arts and crafts
Find a Morguard shopping centre near you to participate in one of our free interactive workshops and celebrate the uniqueness of every girl across Canada.

Make a promise

Take a moment to create your promise to help shape a society where every girl is empowered to be themselves.